Privacy Policy

Last updated: February 21, 2026

This Privacy Policy describes how Brand on Fire LLC, doing business as Gaucho Plugins ("we," "us," or "our"), collects, uses, and protects information when you visit splitpayplugin.com (the "Website") or use the Split Pay Plugin (the "Plugin"). Together, these are referred to as the "Service."

1. Information We Collect

1.1 Information You Provide

When you purchase a premium license, create an account, or contact our support team, we may collect:

  • Name and email address
  • Billing and payment information (processed by Freemius via Stripe or PayPal — we do not store full payment card numbers)
  • License key and associated site URLs
  • Support correspondence

1.2 Information Collected Automatically

When you visit our Website, we may automatically collect:

  • IP address, browser type, operating system, and referring URL
  • Pages viewed, time spent on pages, and other usage data
  • Device identifiers and cookie data (see Section 4 below)

1.3 Information Collected by the Plugin

The Split Pay Plugin integrates with Stripe Connect to split WooCommerce payments between multiple connected accounts. Payment and transfer data (amounts, recipient Stripe account IDs, order information) is sent to Stripe to process transfers. We do not store full payment card numbers; all card data is handled by Stripe and WooCommerce. The plugin stores configuration (transfer percentages, fixed amounts, connected account mappings) within your WordPress installation.

The Freemius SDK, embedded in premium versions of the plugin, may collect opt-in diagnostic and usage data (such as plugin version, WordPress version, PHP version, and site URL) to facilitate license management and provide support. You can review the Freemius Privacy Policy for full details.

2. How We Use Your Information

We use collected information to:

  • Process purchases and manage your license
  • Provide customer support
  • Send transactional emails (purchase confirmations, renewal notices)
  • Improve our Website and Service
  • Analyze Website traffic and usage trends
  • Comply with legal obligations

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

3. Third-Party Services

We use the following third-party service providers that may process your data:

ProviderPurposePrivacy Policy
FreemiusLicense management, checkout, subscriptionsfreemius.com/privacy
StripePayment processing, Connect transfers (via Freemius and plugin)stripe.com/privacy
PayPalPayment processing (via Freemius)paypal.com/privacy
Google AnalyticsWebsite analytics and traffic insightspolicies.google.com/privacy
CloudflareWebsite hosting, CDN, and securitycloudflare.com/privacypolicy

Each provider processes data in accordance with their own privacy policies. We encourage you to review them.

4. Cookies

Our Website uses cookies and similar technologies for the following purposes:

4.1 Essential Cookies

These are required for the Website and checkout to function properly. They include cookies set by Freemius during the purchase and license activation process, and cookies set by Cloudflare for security (e.g., bot detection).

4.2 Analytics Cookies

We may use Google Analytics to understand how visitors interact with our Website. Google Analytics uses cookies to collect anonymized usage data. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

4.3 Payment Cookies

Stripe and PayPal (via Freemius) may set cookies during the checkout process for fraud prevention and session management.

4.4 Managing Cookies

If you are located in the European Economic Area (EEA), we will ask for your consent before setting non-essential cookies. You can also manage cookie preferences through your browser settings. Disabling cookies may affect checkout functionality.

5. Data Retention

We retain your personal information for as long as your account is active or as needed to provide the Service. If you cancel your license, we retain billing records as required by applicable tax and accounting laws (typically up to 7 years). You may request deletion of your personal data by contacting us (see Section 10).

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information. Our Website is served over HTTPS and hosted on Cloudflare's global network. Payment data is processed by PCI-compliant providers (Stripe, PayPal). However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Your Rights (EEA / GDPR)

If you are located in the European Economic Area, you have the right to:

  • Access the personal data we hold about you
  • Rectify inaccurate or incomplete data
  • Erase your personal data ("right to be forgotten")
  • Restrict processing of your data
  • Object to processing based on legitimate interests
  • Data portability — receive your data in a structured, commonly used format
  • Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us at gauchoplugins.com/support. We will respond within 30 days.

8. California Privacy Rights (CCPA)

If you are a California resident, you have the right to:

  • Know what personal information we collect and how it is used
  • Request deletion of your personal information
  • Opt out of the sale of personal information (we do not sell personal information)
  • Non-discrimination for exercising your privacy rights

9. Children's Privacy

The Service is not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child under 16, we will take steps to delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this policy periodically.

11. Contact

If you have questions or concerns about this Privacy Policy or your personal data, please contact us: